The Next Mass Consumer Social Wave: Political Expression
People always say things change quickly in Silicon Valley. Here and in other business communities across our country, ideas collide, forming companies, money is injected, the talent is allocated, and the pace of innovation waves. Entrepreneurship is so accessible, the best talents gather here to companies that are like Google. Today, it is harder for foreign businessmen to come here, first, that has led to the movement onset of Visa, a targeted policy in the beginning of the United States. These are movements necessary that our country needs to do to retain international talent to train and cultivate more ecosystems to build the next Google.
While we try to fix little by little our internal policies, the world is less patient. Social mobile technologies have pushed the citizens in the streets of Tunis, Egypt, Iran, Algeria, Bahrain, Libya and now. There is no denying a great influence on these movements: social networks. Social networking is not caused these riots, but greasing the wheels. In Egypt, a Facebook fan page acted as a stone while citizens got together as a flint. The result was a spark. And that spark was fueled by Twitter, a drum of flammable kerosene as Google, Twitter, and SayNow together to allow Egyptian citizens to communicate outside national borders through the creation of mobile phone networks could result in phone calls in tweets.
All this activity made me think of what will be the next stage in the revolution of social networks, which achieve the level of mass consumption, to be comprehensive, and create a real social and financial impact. There is perhaps no more to disrupt the market. The rapidly changing nature of politics today, whether in markets, "mature" as the United States or "new markets", as in Egypt, has paved the way for people to express themselves and their interests in a political context. Governments and elected officials ultimately may have no choice but to monitor and address these activities. This could be the start of the mass consumer trend that is, political expression and organization through social networks directly to elected officials.
When Facebook connects friends around brands and their causes, and where further information tweets in real time, what happens after the elections, or after government fall? If citizens do want to express their preferences within a democratic republic, how the interests of the best organized, prioritized and executed? And that will be held accountable? These tools are effective in meeting today's citizens around a choice or protest. But what about the act of governing? The reality is that people often lose interest, and maintain high participation after an election (or regime change) in the heart of the matter of the current legislation is not easy. Social networking tools could be built to motivate and engage citizens to keep their interests burning bright in the act of governing?
An enterprise of attacking this problem is based in Silicon Valley: Votizen. I do not know much about them (stealth) than last year's profile Jason Kincaid. It is clear that the bottom of the unit is stellar, investors are some of the most experienced, and time can be very large. In Quran, co-founder Jason Putorti writes: "We're building a product that fundamentally alter public participation and the balance of power in our democracy. $ 8B is spent on political influence, largely on television, is massively inefficient and this market will definitely change over the next 10 years ... our tools allow citizens voting votizens to be recognized and listened to by elected officials, without resorting to shouting, or the ends. "The team is building a solution for the U.S. market, but also signals opportunities for entrepreneurs in other lands to pick up on the trend and design of systems to their own countries. My belief is that once the exchange rate regimes or loosen their control, should continue to encourage citizens to take the job just as hard to free speech and government, and that this activity is best organized online.
In relative terms, we have great things in the U.S., so good, in fact, we all do not vote (~ 50% + only in the presidential race), and when we do, candidates for election to sort through primaries are held during inconvenient hours and serve the ends of the parties. The process produces a confrontation in which candidates are nudged toward the center in exchange for the modification of campaign promises. And a lot of money individuals and businesses trades hands. Politicians use Facebook and Twitter to bring voters to the polls, but what happens after the elections? We all know the reality. Elected officials have to calculate their chances of reelection, looking over his shoulder every two, four, or six years, and come to have little choice but to spend the originally well-intentioned bill to make sure you bring home a little bacon.
This is pork sausage stuffed with U.S. policy decisions. It's easy for us to blame them, but we might be outsourcing many of our fundamental interests of public officials who have very different incentives to really make sure that our interests are met. We may hope that our interests are taken into account, but the only hope is that far. Critics rightly ask for accountability, but changing horses every Furlong may sacrifice the short term future.
Most citizens in the Middle East has no such luxuries we take for granted. For them, nations such as Gmail, Facebook, Twitter and provide that place, a common platform that helps them to exploit, refine, and express a variety of repressed desires, and as we have seen huge dams generate more kinetic energy can not support. Votizen know is the construction of products for the U.S. policy, but I would bet that if he was ready today and set in the world, millions would be recorded, interact and make their voices heard.
It can be that entrepreneurs in other parts of the world are busy working away to provide a solution for either the world or country. If you know of new technology companies tackle this problem by using a social layer, please let me know. Here in the U.S., entrepreneurs are trying to use various technologies to improve fundraising, advertising, election security, fraud, voter participation, and post-mortem analysis. Any social activity online that can educate, connect, motivate and encourage voters to turn even in the days of the elections is a great victory. Beyond that, the amount of money currently goes into the campaigns, especially in the U.S. presidential race is an exciting and lucrative industry to stop all at an anchor product in the notion that people are becoming more and more comfortable sharing their views.
I do not suggest that to happen smoothly or quickly. strata at the top of the political interests can unravel the preferences of voters. Some voters may be willing to give up a little bit of eminent domain in exchange for the opportunity to train at high speed. Some may be more willing to pay the taxes due if they said the size of government programs would be cut. officials of a social network aimed at these impulses can help determine exactly elect "who" wants "what" and how badly. Identity numbers and stuff here. elected governments should have an interest in knowing exactly what their constituents want. The more you surrender, the more likely they will stay in power. The other side of the bargain is that citizens will have to accept the reality that not all of their personal interests are fulfilled. That is the risk of people with this type of network change, but without taking a risk can not voters get the change they want.
You can say something of this tension has been incorporated into the beginning of Visa dispute. It took a team of dedicated, agile and years known entrepreneurs and investors work hard to fit the key provisions of visa at a future law. Critics wonder whether it will be enough. Who knows? A social channel at the top of this, beyond the pages of fans and the characters 140, a citizen could use the momentum after the euphoria of the elections and lead to the realities of the legislation, and more importantly, Share the bulk of this work by the backs of more than a few committed citizen.
Personally, I am grateful for those who have fought for these reforms, and although there is always criticism of the new laws, it seems more interesting to see how employers are responding. I am rooting for entrepreneurs who want to bring online social tools to politics, both here and abroad. Social networks need specific policy to help increase the participation of some local, state and national elections, but also during the legislative process to keep the pressure on politicians. At the same time, citizens have to work to apply the heat, or what will the government they deserve. My hope is that employers in this amazing journey, the evolution of the wave of social networking into its next phase. This is a massive wave, and as world events have shown last month, which is not yet anywhere near the coast.
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