There’s talk going around that Amazon may be looking to take completely
redesign the Kindle platform and base it on the Android OS. According
to posts in the New York Times Blog, Amazon is looking for Android
developers for “Lab 126″ which is Amazon’s Kindle development unit. That
would make for a very interesting development and may signal Amazon’s
concern that the NOOKColor is suddenly very popular with Android geeks
looking for an affordable tablet option. There’s also the fact that
with Amazon’s Android App Store that the book seller may simply be
looking to evolve the Kindle to take advantage of Android apps they
sell.
There’s some positive and negative aspects to this possibility.
First off, the hallmark of the Kindle itself is that it has amazing
battery life due to it’s passive liquid crystal display that doesn’t
rewrite the page until it’s “turned.” This means that users don’t have
to recharge it for days, maybe even weeks, as opposed to every day.
Then there’s also that the Kindle can be read outside thanks to it’s
matte finish, which doesn’t allow for glare in bright ambient light.
But there’s plenty of attraction to having the Android platform.
There is a Kindle App and users will buy more apps along with books with
an Android Kindle. And coupling it with Kindle’s free lifetime 3G to
buy said books and apps is really attractive. And if Amazon can syphon
off users wanting a tablet and prevent them from buying from BN.Com, so
much the better.
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